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LAByrinth is a Life Science inspired fashion brand featuring two product lines:

AMULA DNA Jewellery: a line of personalized and preselected 21st century lockets containing DNA of the person, plant or animal of your choice suspended in a glass vial.

‘HOST – for your living things’: a collection of original graphics and forms (bags, accessories, clothing) created from and/or inspired by advanced imaging technologies that have enabled us to witness worlds normally invisible to the naked-eye.

LAByrinth utilizes the concept of the invisible, DNA, microscopic images and visual culture / technologies to craft the brand’s metaphor and reminder to reconsider the significance of the things you can and cannot see for whatever reasons (ie: size, concentration, perspective, time, biological / technological limitations and animate / inanimate factors). 

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